NEW — THE UNFILTERD EDIT

Glow,

unfilterd.

Clean aesthetics.
Comfort-first formulas.
Made for every skin tone.

Hydrating vegan glosses that feel lightweight, look effortless, and keep your lips glowing all day.

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Four women applying lip gloss together against a pink background.

High shine, lightweight feel.

A tube of lip gloss with a black cap labeled 'UNFILTERED' and a pink body, placed in front of a white background with a pink lipstick smear behind it.
A tube of lip gloss with a black cap labeled 'UNFILTERED' and a pink body, placed in front of a white background with a pink lipstick smear behind it.
A tube of Lip Filler Unfiltered lip gloss in a clear tube with a black cap, with a smear of the gloss in a nude pink shade underneath.
A tube of Lip Filler Unfiltered lip gloss in a clear tube with a black cap, with a smear of the gloss in a nude pink shade underneath.
A close-up image of a lip gloss tube with a black cap, held above a pink lipstick smear on a hand with a white background.
A close-up image of a lip gloss tube with a black cap, held above a pink lipstick smear on a hand with a white background.
A tube of lip gloss with a black cap and pink body, labeled "UNFILTERED" by Unfiltered, is shown with a streak of gloss in the same pink shade behind it.
A tube of lip gloss with a black cap and pink body, labeled "UNFILTERED" by Unfiltered, is shown with a streak of gloss in the same pink shade behind it.
A tube of pink lipstick with a black cap and the brand name UNFILTERED printed on it, streaked with pink lipstick smear.
A tube of pink lipstick with a black cap and the brand name UNFILTERED printed on it, streaked with pink lipstick smear.
Close-up of a person's open mouth with pink lips and tongue, with a pink lip gloss applicator near the tongue.

Our Mission

To create high-performing beauty essentials with thoughtfully selected ingredients that help every woman feel confident, beautiful, and empowered—without paying luxury prices.

A woman with a warm smile, wearing gold hoop earrings, holding a pink and black makeup product, with a pink background.

Our Vision

To redefine accessible beauty by creating products that combine premium performance, thoughtful formulations, and effortless style, making luxury-inspired beauty available to everyone.

Young woman with curly hair holding a lip gloss against a pink background.

Our Promise

  • High-performing formulas you can trust.

  • Thoughtfully selected ingredients that feel as good as they perform.

  • Modern beauty that enhances your natural features.

  • Premium quality without unnecessary markups.

  • Confidence that starts with being authentically yourself.

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